Timeline of Mercedez (Intertextual)

This Commercial for Mercedez Benz is a great example of inter-textual material used to sell a well known product.  The beginning of the commercial starts with a black and white film of a classic film with Frank Sinatra playing.  The music it switches over to is more up beat and new school rather than old school.  The rest of the commercial is fantastic at showing the timeline of Mercedes Benz and how it has evolved but kept its same dependability.  The commercial covers all angles from safety, speed, and looks. The phrase it uses is "Fascination".  People were fascinated then and they still are.